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Salesforce Marketing Cloud ODBC Driver for RazorSQL Connection

Accessing the Salesforce Marketing Cloud database can be fast and seamless by using the Open Database Connectivity (ODBC) solution. Providing full interoperability, the ODBC driver for Salesforce Marketing Cloud allows you to access live Salesforce Marketing Cloud data directly from RazorSQL. It enables you to retrieve data to RazorSQL, and review and modify these data right in this application.

Salesforce Marketing Cloud Key Features

  • Customization and flexibility
  • Forecasting and analytics
  • Files sync and share
  • Sales automation

RazorSQL Key Features

  • Multi-database support
  • Cross-platform compatibility
  • Customizable user interface
  • Data import/export
Native Connectivity to Salesforce Marketing Cloud

Direct Connection

Our data connector enables various ODBC-aware applications to establish a direct connection to Salesforce Marketing Cloud via TCP/IP to eliminate the need for a Salesforce Marketing Cloud client. A direct connection increases the speed of data transmission between RazorSQL and Salesforce Marketing Cloud for real-time analytics. It streamlines the deployment process since there is no need to distribute any additional client-side software with the ODBC driver for Salesforce Marketing Cloud.

What are some reasons to choose Devart ODBC Driver for Salesforce Marketing Cloud?

Integration

Integration

ODBC Driver for Salesforce Marketing Cloud is compatible with RazorSQL allowing extraction of data by executing SQL statements.

Platforms Variety

Platforms Variety

ODBC Driver for Salesforce Marketing Cloud can be used with 32-bit and 64-bit applications on both x32 and x64 platforms, so there is no need to additionally configure the driver, applications, or environment.

Fully Unicode-Compliant Driver

Fully Unicode-Compliant Driver

With our fully Unicode-compliant driver, you can properly retrieve and modify any data in multilingual Salesforce Marketing Cloud databases, regardless of their character set: Latin, Cyrillic, Hebrew, Chinese, etc., and in any language environment.

How to download, install, and configure ODBC Driver for Salesforce Marketing Cloud?

Download the driver. Run the installer and follow the instructions in the wizard. Open ODBC Data Sources. In the System DSN tab, click Add. Select the needed driver and click Finish.
In the License tab of the Configuration dialog, click Input Activation Key and enter your key. Click OK.
In the General tab of the Configuration dialog, fill in the fields with the database connection data. To test the connectivity, click Test Connection. To save the DSN, click OK.
Tools

How to connect RazorSQL to Salesforce Marketing Cloud data source and access data in 3 steps

Install the driver and configure an ODBC data source in the driver settings

01. Install the Devart ODBC Driver and configure an ODBC data source. Verify the connection by clicking Test Connection, then click OK.

Install the ODBC driver for RazorSQL
Start SQL Server Management Studio and create a linked server

02. In RazorSQL, select the required database type, set ODBC as the connection type, and select the ODBC data source.

Select Database Source in RazorSQL
Run a query against the data storage

03. The connection now is available in the connections panel. Expand the database to view its tables. Here you can query the source tables

Retrieve tables from linked database in RazorSQL

Advantages of Connectivity to Salesforce Marketing Cloud from RazorSQL via ODBC Driver

Secure Connection

Secure Connection

Every operation with Salesforce Marketing Cloud becomes significantly faster using such capabilities of our driver as local data caching, connection pooling, and much more.

Working with RazorSQL using Multiple Functions

Working with RazorSQL using Multiple Functions

Using RazorSQL, you can create tables, add data, select, delete, sort, edit, combine data from several database tables, and find unique values quickly and easily.

ODBC Conformance

ODBC Conformance

The driver fully supports the ODBC interface, its data types, and functions. It offers advanced connection string parameters and allows any ODBC-compliant desktop or web application to connect to Salesforce Marketing Cloud from RazorSQL on various platforms.

Simple SQL Querying on RazorSQL Files

Simple SQL Querying on RazorSQL Files

RazorSQL processes SQL through its SQL dialect. Using ODBC connection, it is simple to execute different SQL queries to retrieve entire tables or specific columns from Excel, filter data, formate data, numbers, etc.

Cost-Effective Deployment

Cost-Effective Deployment

Installing the driver is easy with the standalone installation file. There is no need in deploying and configuring any additional software which results in a reduction in deployment costs.

Sharing Your Data with Excel

Sharing Your Data with RazorSQL

You can share your data with other users in RazorSQL quickly and easily. Upload your RazorSQL data to the SharePoint lists so that it can be available for you and others to use to create reports, data models, dashboards, etc.

Popular RazorSQL Integrations Using ODBC Driver